Helder Sinds 1873 : Pilsener

Nostalgic lookback to the the 1900-1905 era. This label represents a mature phase in Heineken’s early bottle labeling, following its participation in major international exhibitions at the end of the 19th century. The inclusion of “Hors Concours – Membre du Jury Paris 1900” indicates that Heineken had achieved Grand Prix status and was no longer eligible to compete, a distinction reserved for the most highly regarded producers.

Bottle label history